Skin truly is a remarkable organ. It may seem obvious, but as men your skin composition varies significantly from that of the opposite sex, therefore must be treated accordingly. No more borrowing your other half’s Elizabeth Arden moisturizer! Gentleman have stronger hormones which means you produce increased levels of oil and have larger sweat glands. This not only thickens but also strengthens your skin, making it more difficult to effectively deliver oxygen and hydration to the skin’s deepest layers. That’s not all, without constant cleaning, moisturising and protection; men’s skin becomes more vulnerable to clogging and imperfections, is easily irritated, ages more noticeably and is further weakened by shaving.

Sound a little overwhelming? Don’t worry; it’s actually really easy to stay on top of all of this skin care stuff. You just need to start with a basic daily routine.

Step One - CLEANSE

Cleansing is the important first skin care step. A high quality cleanser will gently clean the skin, remove any excess oil and dirt which in turn will regulate the amount of oil your skin naturally produces. The end result should be skin that is clean and does not feel dry or tight.